Post by *NormalGamer* on Dec 9, 2005 22:33:50 GMT -5
revolution.ign.com/articles/674/674721p1.html
The Nintendo Minute: Vol. 21
Is the Big N doing anything to dissuade gamers from buying an Xbox 360? The company responds.
by Matt Casamassina
December 9, 2005 - Welcome to IGNcube's Nintendo Minute. Every Friday, an executive from Nintendo of America will answer a single question of ours. Depending on the week, the interviewee will be different, but the answers will always come from one of the following three company bigwigs: VP of sales and marketing Reginald Fils-Aime, VP of corporate affairs Perrin Kaplan or VP of marketing and corporate communications George Harrison.
Readers can make their voice heard by sending us an e-mail and submitting a question for Nintendo of America's elite to answer. If we agree that the question is an important one, we'll pass it along and try to get it answered.
------------------------------------------------------------------------
This week's question: We recently wrote an article, "360 is Not a Revolution," in which we listed 10 reasons to wait for Nintendo's next console. Why isn't Nintendo trying to actively dissuade gamers from picking up a 360 at launch with campaigns or new Revolution information?
George Harrison, senior vice president, marketing and corporate communications, Nintendo of America: With so many new products being released each month, Nintendo must always be very strategic in deciding when to stir up buzz for a particular game or system. During this year's busy holiday season, it wouldn't make sense for us to get gamers excited about a console that they won't be able to play until 2006.
Our focus right now is in generating excitement for our current heavy-hitting holiday line-up that includes Nintendo's first-ever online gaming network in the U.S. with Mario Kart DS and Animal Crossing DS. This is huge for Nintendo and, as you know, the response has been outstanding, with nearly half of all Mario Kart DS owners already playing online. These online titles hit stores in time for the holidays, so it makes sense Nintendo is concentrating on them now while the market for them is hot.
However, once the holiday rush subsides, I think it's safe to say that you can expect Nintendo's attention to gradually shift toward its 2006 priorities. Revolution is clearly one of these priorities, and we expect to see gamers become even more excited for Nintendo's next console in what they learn in the coming months.
So though competitive noise may be high right now, rest easy knowing that Revolution will soon have its day in the sun, and all eyes will shift toward it.
The Nintendo Minute: Vol. 21
Is the Big N doing anything to dissuade gamers from buying an Xbox 360? The company responds.
by Matt Casamassina
December 9, 2005 - Welcome to IGNcube's Nintendo Minute. Every Friday, an executive from Nintendo of America will answer a single question of ours. Depending on the week, the interviewee will be different, but the answers will always come from one of the following three company bigwigs: VP of sales and marketing Reginald Fils-Aime, VP of corporate affairs Perrin Kaplan or VP of marketing and corporate communications George Harrison.
Readers can make their voice heard by sending us an e-mail and submitting a question for Nintendo of America's elite to answer. If we agree that the question is an important one, we'll pass it along and try to get it answered.
------------------------------------------------------------------------
This week's question: We recently wrote an article, "360 is Not a Revolution," in which we listed 10 reasons to wait for Nintendo's next console. Why isn't Nintendo trying to actively dissuade gamers from picking up a 360 at launch with campaigns or new Revolution information?
George Harrison, senior vice president, marketing and corporate communications, Nintendo of America: With so many new products being released each month, Nintendo must always be very strategic in deciding when to stir up buzz for a particular game or system. During this year's busy holiday season, it wouldn't make sense for us to get gamers excited about a console that they won't be able to play until 2006.
Our focus right now is in generating excitement for our current heavy-hitting holiday line-up that includes Nintendo's first-ever online gaming network in the U.S. with Mario Kart DS and Animal Crossing DS. This is huge for Nintendo and, as you know, the response has been outstanding, with nearly half of all Mario Kart DS owners already playing online. These online titles hit stores in time for the holidays, so it makes sense Nintendo is concentrating on them now while the market for them is hot.
However, once the holiday rush subsides, I think it's safe to say that you can expect Nintendo's attention to gradually shift toward its 2006 priorities. Revolution is clearly one of these priorities, and we expect to see gamers become even more excited for Nintendo's next console in what they learn in the coming months.
So though competitive noise may be high right now, rest easy knowing that Revolution will soon have its day in the sun, and all eyes will shift toward it.
